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9 Tips to Reduce Your Email Marketing Complaint Rate
When a subscriber chooses to complain about your mailings they are telling you that something is hitting the mark with them. A high complaint rate will also affect your Sender Reputation and work as a negative engagement metric, increasing the likelihood of ISPs sending your mailings to the junk folder or not delivering them at all.
The tips explored will also help to increase your campaign engagement and increase your email marketing ROI!
28 Incredibly Enticing Ways to Build Your Opt In Database
- Ideas for product & service based businesses
- Drive targeted, relevant sign ups to your list
- Give back and add value to your subscribers
Email Marketing Presend Checklist
You’ve spent all that time crafting your email and putting it together, why would you not spend an extra 5-10 minutes running through and checking all the elements are correct and your creative is optimised?
To make things easy, we’ve put together this quick checklist to use each time you send an email to ensure you communications are mistake free!
Beginners Guide To Email Marketing – 10 top tips to get you started
If you’re already using email marketing, this guide will provide you with useful tips to check your practices against and improve the results of your campaigns. For those who haven’t started email marketing, you’ll learn how to do it efficiently and effectively – the right way.